Monthly Archives

September 2018

VISION UPDATE FOR WJM

The World’s Jewish Museum is set to be a world class landmark, museum, and performing arts center a- la Sydney Opera House overlooking the Mediterranean Sea in Tel Aviv. The spectacular site has been secured and is just North of the Hilton and within walking distance to the very popular Namal (port) area.

It will celebrate Jewish contributions to humankind, be a place of events and celebrations, and will stay open late with a restaurant/nightclub aspect so that Israelis and tourists alike can enjoy it every day.

Frank Gehry’s design of the WJM is already receiving worldwide attention. With his track record and reputation, the architecture is sure to be an attraction in and of itself. Museum exhibit design is being helmed by the award-winning Ralph Appelbaum whose talents were commissioned for the US Holocaust Memorial Museum, the Canadian Museum for Human Rights, the Clinton Library, the National Museum of African American History & Culture and more. Some of the most prolific Jewish minds and dedicated philanthropists are on the WJM’s scholarly and advisory councils.

The WJM will be transformational because while 70% of Jewish Museums focus on our difficult past, the WJM changes the narrative from one of survival to one of celebration. It is our hope that every child who goes to Israel on Birthright will fall in love with Israel itself, go to Yad Vashem to learn about our difficult past and the importance of tolerance, and then end the trip at our World’s Jewish Museum in Tel Aviv, strengthening their Jewish identity, and empowering them to make their own positive mark on the world.